『Ars Kmw』極私的美術館

Feature | 2025.11.24


In the charming town of Ashimori, a new gallery: Ars Kmw
Kenji Wakayama’s story of a deeply personal museum,
created alongside the works of Kazunori Ono.

In Ashimori Town, an old castle town in the northwest of Okayama not far from the airport, a modern-looking gallery recently opened in the preserved Jinya-machi district.
The gallery is named “Ars Kmw,” with the catchphrase “My Most Private Museum.” The owner, Kenji Wakayama, is a copywriter and creative director who handled campaigns for major corporations like Kanebo and Nissan.
When asked why he opened a gallery in Ashimori after his career in Tokyo, he explained, “I am originally from Okayama. A college friend of mine ran a renovated traditional house gallery in Kurashiki, and that’s where I encountered the work of artist Kazunori Ono.”
Wakayama was captivated by the powerful, beautiful work of internationally-active artist Kazunori Ono but realized he couldn’t afford to live among the art he desired (each piece over ¥1 million).
His friend advised him to build his own gallery and house the art, using a two-story structure with the gallery on the first floor and his residence above.

Ono readily accepted the idea, making “Ars Kmw” fundamentally a “Kazunori Ono Museum,” with other artists rotating in between his exhibitions.
Wakayama began construction with architect Tamaki, telling him, “I want you to build my coffin,” signifying his absolute commitment to making it his final home.
After four and a half years, “Ars Kmw” was completed. Wakayama loves its detailed, elegant design and comfortable second-floor residence.
He notes the architect still visits daily, making improvements and ensuring it remains “forever unfinished.”
Wakayama now lives surrounded by Ono’s work, enjoying a “perfect solo life” where he feels no loneliness, claiming Tokyo felt lonelier.
The gallery’s kitchen allows him to host guests while surrounded by the art, creating his own world-class moments.

コピーライター/
クリエイティブディレクター


若山 憲二 Kenji Wakayama



1973年 博報堂入社
1989年 株式会社大會社設立
2009年 株式会社若山憲二設立
     青山スパイラル設立企画立案プロデュース

主な受賞歴 :
TCC新人賞・特別賞・日経広告賞・毎日広告賞

主な作品:
日産自動車/フェアレディz「スポーツカーに乗ろうと思う。」
カネボウ化粧品/「キッスは目にして!」
「君たちキウイ・パパイヤ・マンゴーだね。」


極私的美術館



https://arskmw.com/


岡山県岡山市北区足守900−5


In a space inspired by nature’s graceful curves,
an exquisite gallery born of uncompromising originality.

Stepping into the gallery, one is enveloped by a comfortable, floating sensation. Takanori Tamaki, a designer handling everything from architecture to town planning, designed “Ars Kmw”.
When asked why he created such a soft space, Tamaki explained that he grew tired of the artificial straight lines he saw in the city (Osaka) and was inspired by the rich greenery and curvilinear landscapes near his current home in Okayama. He finds nature’s curves beautiful, endlessly watchable, and inherently relaxing.
He states his ideal form is the egg (or the sphere for space), which allows light and wind to circulate naturally, making it both aesthetically pleasing and energy efficient, though structurally challenging to achieve.
To bring this ideal into reality, Tamaki engaged in extensive dialogue with the owner, Wakayama.”Mr. Wakayama even stayed at my house so we could discuss things thoroughly,” he recalls. Due to Wakayama’s uncompromising aesthetic sense, much time was spent reconciling their two different worlds.
Tamaki is also heavily involved in the construction itself. He personally applied the plaster for Ars Kmw. He explains that he couldn’t find a craftsman who could achieve the exact plaster finish he sought. He believes this is a common struggle for many architects, as the executed building often differs subtly from the imagined design, so he uses his own hands to ensure the result is satisfying.
Because both the owner and architect rejected mass-produced items, every element in the space—from the curved light fixtures to the floating bookshelves—was custom-made for “Ars Kmw”.
The gallery features an internal “landscape” where light and shadows constantly shift, making the space endlessly captivating. Tamaki was inspired by a full moonlit night over the sea in Izumo, aiming to create a unique space where the artificial and the natural coexist, allowing for a special art appreciation experience.

閲覧中の特集はこちら

アートホリックな空間。

yoff

VOL.23

アートホリックな空間。

アートと一緒に暮らす、という話。

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